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How to Confidently Use Social Media for Crisis Communications

June 8, 2020 By Jennifer Maggiore

Responding to News with Social Media for Crisis Communications

In a crisis, business owners and executive teams often struggle with figuring out how to continue showing up online authentically in a way that doesn’t put their reputations at risk. It can be … [Read more...] about How to Confidently Use Social Media for Crisis Communications

Filed Under: Blog Posts Tagged With: crisis communications, Social Media for Crisis Communications, targeting your messaging

A Beginner’s Guide to Starting An Ecommerce Shop

June 1, 2020 By Jennifer Maggiore

woman who has had success with starting an ecommerce shop

It doesn’t take a pandemic to see that starting an ecommerce shop is a great way for brick-and-mortar stores to expand their audiences and open their doors to the world 24 hours a day. Although, the … [Read more...] about A Beginner’s Guide to Starting An Ecommerce Shop

Filed Under: Blog Posts, Marketing Tagged With: brick-and-mortar shop, online store, shopify, squarespace, Starting An Ecommerce Shop, woocommerce

5 Steps Successful Entrepreneurs Take to Keep Business Afloat in a Downturn

May 25, 2020 By Jennifer Maggiore

Many entrepreneurs aren’t sure what to do when times get tough. Sometimes they just stick their heads in the sand. Or, they treat a downturn like a business death sentence and give up. An entrepreneur … [Read more...] about 5 Steps Successful Entrepreneurs Take to Keep Business Afloat in a Downturn

Filed Under: Blog Posts, Operations Tagged With: conserve cash, great recession, outbound sales team, Protect Business in a Downturn, sales and marketing

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