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A Beginner’s Guide to Starting An Ecommerce Shop

June 1, 2020 By Jennifer Maggiore

woman who has had success with starting an ecommerce shop

It doesn’t take a pandemic to see that starting an ecommerce shop is a great way for brick-and-mortar stores to expand their audiences and open their doors to the world 24 hours a day. Although, the … [Read more...] about A Beginner’s Guide to Starting An Ecommerce Shop

Filed Under: Blog Posts, Marketing Tagged With: brick-and-mortar shop, online store, shopify, squarespace, Starting An Ecommerce Shop, woocommerce

Why Word of Mouth Marketing is Considered So Powerful

May 11, 2020 By Jennifer Maggiore

women on park bench share through Word of Mouth Marketing

Do you know the story of Joshie the Giraffe? It’s both heartwarming, and an excellent example of how an unexpected experience made for great word of mouth marketing. A family who had traveled to a … [Read more...] about Why Word of Mouth Marketing is Considered So Powerful

Filed Under: Blog Posts, Marketing Tagged With: branded content, influencers, referrals, review sites, social media, word of mouth, Word of Mouth Marketing

How to Get to Know Your Ideal Customer & Create Ideal Customer Avatars

April 21, 2020 By Jennifer Maggiore

get to know your ideal customer

With Get to Know Your Customer Day right around the corner (it’s the third Thursday of each quarter) it’s a great reminder to set time aside to get to know your ideal customer. Knowing the basics … [Read more...] about How to Get to Know Your Ideal Customer & Create Ideal Customer Avatars

Filed Under: Blog Posts, Marketing Tagged With: Brand experience, Brand loyalty, Demographics, Psychographics

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