by Jennifer Maggiore | Nov 9, 2020 | Blog Posts
Great marketing is all about maintaining a relationship and two-way dialogue with customers. By creating opportunities for connection and conversation, you can position yourself as a trusted authority with prospects, earn upsell and referral opportunities with... 
by Jennifer Maggiore | Oct 26, 2020 | Blog Posts, Business Planning, Marketing, Operations
“Business plan” – you know you should have one, but do your eyes glaze over at the thought of a 40-page document with multiple appendices? It seems daunting, but your business needs a working plan to stay on track. With the world changing so quickly,... 
by Jennifer Maggiore | Oct 12, 2020 | Blog Posts, Business Planning, Operations
Getting through 2020 has required many of us to change direction and become flexible in ways we hadn’t imagined before. Although some things are beginning to reopen, many business owners continue to face a complicated landscape. It doesn’t always have to be this way,... 
by Jennifer Maggiore | Sep 28, 2020 | Blog Posts, Branding + Public Image, Lifestyle + Self Image
Claiming your personal power as an entrepreneur is an important skill to develop, especially when it comes to handling challenges. However, as women, we often aim to please and put our personal power aside. Sometimes, we don’t even know we’re doing it. Understanding... 
by Jennifer Maggiore | Sep 14, 2020 | Blog Posts, Branding + Public Image, Marketing
Between being a leader in your space and working from home, you’re probably spending a lot more time communicating virtually. You might be wondering how to get camera ready for video, so I’m going to share what I’ve learned so far since many of us have shifted to... 
by Jennifer Maggiore | Aug 31, 2020 | Blog Posts, Business Planning, Money
If you’re like I used to be, you may be a bit “number-phobic,” avoiding your financial statements, but your Profit and Loss Statement (or P&L) is an extremely useful report. Although it can be intimidating at first, there are 5 P&L Statement insights you...